NSM has achieved a great deal in a very short period of time. They have completely restructured our marketing and corporate sponsorship program at the U of L, increasing the individual investment levels of partners and generating incremental revenue while providing greater value and equity to our corporate partners. Additionally, they have increased our corporate sponsorship revenues from approximately $1 million to in excess of $4 million in the first year.
I am totally confident in NSM's ability to increase any institution's exposure and revenue opportunities. I feel very strongly about this company and the job they are doing for the University of Louisville.
Tom Jurich
Vice President
Director of Athletics,
University of Louisville
OUR TEAM
T.J. NELLIGAN
Chairman & Chief Executive Officer
T.J. Nelligan founded Nelligan Sports Marketing, Inc. (NSM) in June of 1999 with the mission of becoming the premier sports marketing company in the nation. NSM is dedicated to building long-term relationships with clients through exceptional management of the properties represented and by maximizing revenue growth through corporate relationships. NSM's employees have negotiated in excess of $500 million in sponsorship agreements with some of the best-known blue chip companies in the country. NSM represents some of our nation's elite college properties, including the University of Louisville, Rutgers University, Colorado State University, Providence College, Princeton University, Brown University, Marquette University, Middle Tennessee State University, Eastern Michigan University, Indiana State University, Wright State University, the University of Wisconsin-Green Bay, Fairfield University, the Colonial Athletic Association and its twelve (12) member schools, The Horizon League, The Jimmy V Classic, the Champs Sports Bowl and the Capital One Bowl.
Before founding NSM, T.J. spent nine years at Host Communications, Inc., most recently as President, Host Sports Division, and a member of Host's Senior Management Committee. Under Nelligan's leadership, Host's college sports-related revenue from national accounts tripled. Nelligan was instrumental in the sales and development of the NCAA Corporate Partner Program. In his last two years with Host, Nelligan's division negotiated in excess of $100 million in new, multi-million dollar, multi-year NCAA Corporate Partner agreements. Before joining Host, Nelligan spent two years in sales and marketing with Procter & Gamble and seven years on Wall Street in Institutional Sales and Trading with Merrill Lynch and Shearson Lehman Brothers.
Nelligan has been a member of the Special Olympics New Jersey (SONJ) Board of Directors since 1995 and was chairman of the board from 2001-2003. As chairman, he raised over $8 million for the Special Olympics New Jersey Sports Complex. This 34,000-square-foot building was dedicated on September 20, 2002, and provides year-round athlete training, fitness evaluation, training for coaches and volunteers. SONJ also offers families counseling and educational programs – all free of charge.
Nelligan also founded the Sean Nelligan Foundation in honor of his special needs-son, Sean. This foundation provides support for children and adults with special needs. It has supported Special Olympics New Jersey, The P.G. Chambers School, Elks Camp Moore, The Midland School and many other charities for special-needs people.
Nelligan was nominated by the Governor of the State of New Jersey and confirmed by the Senate to serve as a commissioner on the Commission of Higher Education for the State of New Jersey and served from 2005 to 2008. He was inducted into the Montville Township High School Hall of Fame in 2004. Nelligan was named the Montville Township 2007 Citizen of the Year. He was honored with the Man of the Year award by Special Olympics New Jersey in April 2007 at the SONJ annual gala. He was also named 2007 Citizen of the Year by the Lakeland Hills YMCA.
Nelligan graduated from the University of Richmond with a B.A. in economics.
Email: tjn@nelligansports.com
TIM HOFFERTH
President & Chief Operating Officer
Timothy M. Hofferth is the President and Chief Operating Officer of Nelligan Sports Marketing, Inc. (NSM). Honored by Street & Smith's magazine in 2001 as one of the Forty Under 40, Tim's placement as one of the most influential young leaders in the sports industry is a testament to his vision and leadership in the area of sports.
At the age of thirty-four, Hofferth was one of the nation's youngest Athletic Directors in Division I-A. Under Hofferth's guidance and leadership, Villanova Athletics became well established on the national scene and moved to the forefront of collegiate athletics where it remains today. While he was at Villanova, Hofferth generated over $28 million of new resources through the expansion of the Athletic Corporate Marketing program and the Athletic Department Endowment. His commitment to capital improvements initiated facility projects, including new soccer and tennis complexes, a new football stadium press box, a 6,000 sq. ft. academic resource center, a new swim office complex, a new media relations office, private offices for all coaches, the expansion and renovation of the varsity training room, the renovation of the varsity athlete weight room, including the purchase of over $400,000 in new equipment, and the creation of over 20,000 sq. ft. of recreational facilities. During Hofferth's tenure, Villanova's five hundred student-athletes excelled in the classroom comprising an average 2.94 GPA, the highest at Villanova in fourteen years. Additionally, he developed and executed a comprehensive plan to achieve gender equity within the University's Athletic Department and raised the additional resources necessary to fund fourteen new scholarships and six full-time staff positions.
Prior to his tenure at Villanova University, Hofferth worked at the University of Kentucky as the Director of Marketing and Promotions for almost two years under the guidance of the legendary Athletic Director C.M. Newton and current Boston College Director of Athletics Gene DeFilippo.
A 1986 graduate of the University of South Carolina-Aiken with a bachelor's degree in Sports Management, Hofferth went on to earn a master's degree from the University of South Carolina in 1988 in Educational Administration. Hofferth and his wife, Lisa, reside in Denville, NJ, with their three children, T. Joshua, Megan, and Jacob.
Email: timh@nelligansports.com
MIKE PALISI
Executive Vice President
Mike Palisi brings 19 years of sports marketing and development experience to the NSM team. Most recently, Palisi directed the development and marketing efforts of The National Football Foundation and College Hall of Fame, Inc., during which time the organization enjoyed record-setting revenue growth. Prior to his tenure at the NFF, Palisi served as President of Athletic Advantage, Inc., following eight years in intercollegiate athletics administration. A graduate of Purdue University, Mike and his wife, Andrea, reside in Point Pleasant Beach, NJ, with their three children, Adam, Jordan and Taylor.
Email: mikep@nelligansports.com
TOM VARGA
Senior Vice President
Tom Varga joined NSM after a distinguished 27-year career with The McGraw-Hill Companies. During that time, Tom was the Managing Director for Electric Power Generation with responsibility for calling on major suppliers to the power generation market in the United States and Europe. For over 20 years, Tom was a volunteer for Rutgers University athletics including an officer in the New Brunswick Touchdown Club, founding president of the Rutgers Touchdown Club and most recently Chairman of the Scarlet R Advisory Committee of the Rutgers University Foundation. Tom, a graduate of Seton Hall University, resides in Summit with his wife, Judy. They have two daughters, Michele and Lauren.
Email: tomv@nelligansports.com
MARK DONLEY
Vice President
Mark Donley currently oversees the sales and management of NSM's properties in the Northeast and Mid-Atlantic regions including Rutgers, the Colonial Athletic Association (CAA), Fairfield University and Princeton. Since joining NSM in 2000, Mark has been involved with almost every NSM property in one form or another as he also heads several national accounts that have sponsorship investments in multiple properties. Mark came to NSM from St. John's University where he worked in Athletic Marketing and Promotions. Prior to his experience at St. John's, Mark worked with JL Sports, a New Haven, CT-based agency. Donley is a 1999 graduate of Cornell University, where he received his degree in Industrial and Labor Relations. Originally from Pittsburgh, PA, Mark currently resides in New York City.
Email: markd@nelligansports.com
MARK DEVINE
Vice President
Mark Devine joined NSM after four years as Senior Associate Athletic Director at Providence College where he was responsible for the day-to-day operations of the Athletic Department. During Devine's tenure as Senior Associate Athletic Director, Providence College athletics enjoyed unprecedented revenue growth in corporate sponsorships, development and ticket sales. Prior to his promotion in 2002, Mark spent seven years as an assistant athletic director and ten years as the Manager of Providence's Schneider Arena. In 2002, Mark served as the Tournament Director for the Frozen Four hosted by Providence College. He also served as Director of the 2003 NCAA Men's Division I Ice Hockey East Regionals held in Providence. Most recently, he served as the Chairman of the BIG EAST Cross Country Committee and was a member of the BIG EAST Sport and Championship Committee. Mark, who served as captain of the Friars hockey team in his senior year, graduated from Providence College in 1993 with a degree in Business Administration and returned in the fall as a graduate assistant in the Athletic Department, receiving his M.B.A. in 1997. Mark and his wife, Cindy reside in Warwick, RI, with their sons, Garrett and Nolan, and daughter, Leigha.
Email: mdevine@nelligansports.com
JOHN PENNY
Vice President
John joined the NSM staff after five years with the National Football Foundation where he successfully led marketing and fundraising efforts for the Foundation's national programs. He also developed and implemented a comprehensive marketing plan for the NFF's College Football Hall of Fame. Penny's experience includes ten years in college athletic administration, having held numerous positions in sales and marketing, and heading the external affairs unit for a Division 1-A program. He holds a B.A. in Communications from Augustana College, and an M.S. in Sports Administration from Western Illinois University. A Chicago-area native, John and his wife, Colleen, live in Louisville, KY, with sons P.J., Christopher, and Robbie, and daughter Peytin.
Email: johnp@nelligansports.com
JOHN EGAN
Vice President
John Egan currently is the Vice President for NSM's New England properties, which include Providence College, Brown University and Harvard University. He joined NSM in 2006 after serving as the president and founder of the Warwick Wireless Group, LLC. In his four years there, he was responsible for managing and marketing Nextel, Sprint and T-Mobile franchises. During that time, John also worked closely with several New England Patriots players on the TV/radio show The Extra Point. Egan is a 1995 graduate of Elmira College with a B.S. degree in criminal justice. While at Elmira, John played on the men's varsity basketball team and finished his college career in Elmira's all-time top 10 for scoring. He then went overseas to play professional basketball for the Rosenheim Rebels in Rosenheim, Germany. John and his wife, Paula, make their home in Attleboro, MA with their sons, John and Jackson, and their daughter, Jenava.
Email: jegan@nelligansports.com
JASON BODIN
Vice President of Finance
Jason came to NSM in April of 2001 from CBS Sports where he worked as a Senior Financial Analyst. Prior to his employment with CBS, Jason worked for PricewaterhouseCoopers in the audit function. Bodin is a 1996 graduate of Penn State University with a B.S. in Accounting. He has over five years of accounting experience and has been a CPA since 1998. Jason and his wife, Kendra, reside in Parlin, NJ, with their sons Jake, Joey and Kasey, and daughter Kailee.
Email: jasonb@nelligansports.com
RYAN BOSMA
Vice President of Marketing & Client Development
Ryan Bosma joined the NSM team in October of 2000 after one year in the banking industry. Prior to joining NSM, Ryan was a Credit Analyst at Superior Bank in Orangeburg, NY. Ryan's career in sports started in game day operations with the New Jersey Red Dogs Arena Football team in 1997 and 1998, as well as a basketball coach for the Portland Trailblazers Summer Camp in 1999. Bosma graduated from Messiah College in 1999, receiving a B.S. in Business Administration.
Email: ryanb@nelligansports.com
KEVIN BRYANT
General Manager - Eastern Michigan University
Kevin joined the NSM team in June of 2007 with an extensive background in radio and sales after earning a degree in Television and Radio Broadcasting from the Specs Howard School of Broadcast Arts in Southfield, MI, in 2002. For the last six years Kevin has been employed by Clear Channel Radio and Cumulus Radio as an Account Executive – Sports Marketing Specialist. Kevin had also interned with Detroit NBC affiliate WDIV for Sports Final Edition, a weekly sports show. Kevin has over 10 years of advertising sales experience in the Southern Michigan region. He has also sold display advertising for Ann Arbor News. During the 2006-2007 season, Kevin was the public address announcer for Eastern Michigan men's basketball.
Kevin is a native of Ann Arbor, MI, and has a son, Jovon Eugene Bryant.
Email: kevinb@nelligansports.com
BRIAN CREWS
General Manager - Florida Citrus Sports
Brian Crews bio...
Email: bcrews@nelligansports.com
DAVE ELLIOTT
General Manager - Middle Tennessee State University
Dave Elliott joined Nelligan Sports Marketing as the General Manager of Middle Tennessee State University in April 2008, after 21+ years in radio sales both in Tennessee and Indiana. Dave's most recent position was General Sales Manager of ESPN 106.7 The Fan in Nashville. Dave is a native of northwest Indiana but has been in the Tennessee area since 1999. He has been married more than 18 years to Kim. They have three boys, Drew, Logan and Trace and one daughter, Payton.
Email: delliott@nelligansports.com
DARYL JASPER
General Manager - Brown University
Daryl joins NSM after completing a thirteen year career in professional minor league baseball. During his tenure, Daryl worked for the Triple-A affiliate to the Boston Red Sox, the Pawtucket Red Sox and the Double-A affiliate to the Toronto Blue Jays, the New Hampshire Fisher Cats. During his career, Daryl served as an Assistant General Manager and Executive Vice President for Business Operations.
With both organizations, Daryl was responsible for managing all aspects of the team's partnership programs. Additionally, he created several innovative programs creating additional inventory and partnership opportunities for national, regional and local businesses. Daryl also managed team personnel and created one of the most competitive college internship programs throughout minor league baseball. Several interns have moved on to successful careers in sports after completing their internships.
Daryl attended Boston College before graduating from the University of Massachusetts- Amherst, class of 1993. He graduated with a Bachelor of Science degree from the Isenberg School of Management, Sport Management Program. Additionally, he currently serves on the department's Capital Campaign Cabinet/Alumni Advisory Board. Daryl resides in Cumberland, RI.
Email: darylj@nelligansports.com
RON LUCIA
General Manager - Wright State University
Ron Lucia is the new general manager at Wright State Athletics. He earned a B.S. degree in sports management from the U.S. Sports Academy (May 2008). He also owned the Middletown Giants of the New England Collegiate Baseball League and most recently served as the general manager for the Peninsula Oilers of the Alaska Baseball League.
Email: ronl@nelligansports.com
J.W. RESENHOEFT
General Manager - Marquette University
J.W. Resenhoeft joined the NSM team in January 2008 after eight years in sales management. Prior to joining NSM, J.W. was the Midwest sales manager for a manufacturer of specialty engineered machinery in process systems. Resenhoeft was charged with the development of Fortune 100 accounts and management of distribution channels. Although J.W.'s professional career in sports has just begun, he has been involved with amateur soccer for 20 years. Over these years, he has played club ball in Germany and coached youth soccer here in the states. J.W. graduated from Montana State University in 2000, receiving a B.S. in business marketing.
JOHN SKOLASKI
General Manager - University of Wisconsin-Green Bay
John Skolaski came to Nelligan in 2002 after spending three seasons as the Director of Marketing of Colorado State University Athletic Department. Prior to joining CSU, John spent eight-plus years as the Director of Development for Winona State University in Winona, MN. A graduate of the University of Wisconsin Oshkosh, John also received his first master degree in Health Education from Winona State University and his second in Philanthropy and Development from Saint Mary's University of Winona. John and his wife, Amy, reside in Green Bay, WI, with their children Rachel and Sara.
Email: johns@nelligansports.com
MATT BRUNK
Director of Sales - Colorado State University
Matt joined the NSM team in June 2008. He played golf at the University of Wyoming for five years and graduated with a degree in marketing. Prior to NSM Matt worked two years for Shred-it as a sales rep, covering the territory including Colorado and Southern Wyoming.
Email: mattb@nelligansports.com
PEGGY BUSCH
Director of Sales - Colorado State University
Peggy is a graduate of Northern Iowa University with a master's degree from the University of Minnesota where she worked in sports marketing for the past five years.
Email: peggyb@nelligansports.com
THOM CLARK
Director of Sales - Monmouth University/Fairfield University
Thom joined the NSM team in May 2008. Prior to joining NSM, Thom spent 25 years in the financial services and brokerage business. He was recently the senior director of business development at Fitch Ratings where he increased the use of Fitch Ratings by 60% with institutional investors. Thom has been very active in coaching youth sports and is the current vice president of the Spartan Booster Club in Ocean, NJ.
Email: tclark@nelligansports.com
JOE DEMETOR
Director of Sales - Rutgers University
Joe Demetor has spent the last 30 years working at the Wall Street Journal in their sales department. Since 2003, he was the Global Automotive Category Director where he led the national print and online sales team and was responsible for developing relationships with major U.S. automotive clients for the full line of WSJ/Dow Jones print and online marketing needs. Under Joe's direction during that time, the print team increased its market share, and the online group launched WSJ's first free consumer auto site. He also created various marketing events and advertising promotions for his clients within the auto industry. Prior to that position, he was a senior sales representative for the major automotive and business accounts, where he produced $17 million in annual sales from major clients such as Mercedes-Benz, Volvo, Samsung, Dassault Falcon Jet and Prudential. Joe graduated from West Chester University in West Chester, PA, with a B.S. in Business Administration.
Email: joed@nelligansports.com
JON KUKA
Director of Sales - Middle Tennessee State University
Jon brings over seven years of sports marketing experience to NSM. He has worked with the Chattanooga Sports & Events Committee and in professional baseball with the Tennessee Smokies, the Double-A affiliate of the Chicago Cubs, where he served as the director of sales. Jon graduated from the University of Tennessee at Chattanooga with a Bachelor of Science in sports administration and is completing his Master of Business Administration program at Tennessee Tech. Jon and his wife, Alicia, recently relocated from Knoxville, TN, to the Murfreesboro area with their pets, Roxy and Coda.
Email: jkuka@nelligansports.com
WILLIAM PARRIS
Director of Sales - Providence College
William Parris joined Nelligan in the fall of 2007. Will brings expertise in sales and marketing from various fields, including healthcare and insurance. Providence College is a familiar place for Will, as he was the number one assistant and recruiting coordinator for the Providence College lacrosse team in 1999. Will is a 1992 graduate of Lynchburg College where he received his B.A. in business administration.
Email: wparris@nelligansports.com
RYAN PECK
Director of Sales - Florida Atlantic University
Ryan Peck joined NSM in August 2006 at Florida Atlantic University. He is a graduate of Lander University in Greenwood, SC, where he was on the men's soccer team. Recently, he received his M.B.A. with an emphasis in sport management from Florida Atlantic.
Email: rpeck@nelligansports.com
JOHN RAMSEY
Director of Sales - University of Louisville
John Ramsey joins NSM after a distinguished career as a morning radio/television personality. Employed by station WRKA FM for 12 years John was proclaimed “a radio legend— by Courier Journal newspaper media critic Tom Dorsey. Radio highlights include creating, producing, and hosting U of L's first weekly radio coaches show, The Howard Schellenberger Sideline Luncheon. The success of the football show produced a basketball spin-off entitled The Denny Crum Courtside Luncheon, which John also produced and hosted. Television highlights include covering the 2001 Kentucky Derby for Louisville's NBC affiliate and traveling to “the land down under— to cover the 2000 Olympic Games. While in Sydney John hosted a series called The Muhammad Ali Diary, which chronicled the Games through the eyes of Louisville legend Muhammad Ali. Married for over 15 years to the former Jill Estell, John is the father of two boys, Austin and Jackson.
Email: johnr@nelligansports.com
SARA WRIGHT
Director of Sales - Indiana State University
Sara Wright graduated from Bentley College in Waltham, MA, where she was a scholarship athlete on the women's basketball team. She received her M.B.A. from Providence College where she also worked for two years in the sports marketing department, specifically for the men's and women's basketball and men's ice hockey teams. She then worked in sales for two years before joining NSM as the Director of Sales at Indiana State.
Email: swright@nelligansports.com
AMY BLEVINS-MORGAN
Director of Marketing - University of Louisville
Amy Blevins-Morgan joined the NSM team in February 2002. Prior to joining NSM, Amy had been with The University of Louisville Athletic Department since 1997, most recently as the Director of Promotions. Prior to U of L, Amy was the Director of Corporate and Group Entertainment (KY) with the Cincinnati Bengals and also interned with Host Communications in their NCAA Corporate Partner Program. Amy is a graduate of the University of Kentucky and resides in Louisville with her husband John and son, Brady.
Email: amyb@nelligansports.com
NICOLE SCHWARZ
Director of Marketing - Rutgers University
Nicole Schwarz graduated from the Leonard N. Stern School of Business at New York University in May 2005. She earned a B.S. in Marketing with a concentration in Entertainment, Media, and Technology. Nicole began working in the sports industry with internships at Leverage Sports Group and TakeOut Marketing during her final semester at NYU. Nicole joined the Nelligan Sports Marketing team in December 2005 as office manager and became marketing coordinator at Rutgers University in September 2006.
Email: nicoles@nelligansports.com
AMANDA SUCHARDA
Director of Marketing - Marquette University
Amanda graduated from Marquette University in 2003 with a bachelor's degree in Anthropology and Spanish. She was an intercollegiate letter winner and a member of the nationally ranked, Conference USA championship cross country team as well as the track team for all four years. Prior to joining NSM in 2006, she was the Marquette University graduate assistant track and cross country coach for two years while she earned her M.B.A.
JENNIFER WHIPPLE
Director of Marketing - Colorado State University
Jennifer Whipple joined the Nelligan Sports Marketing team in May of 2008. Prior to joining NSM, Jennifer served as the Coordinator of Marketing and Special Events for the Villanova University Athletic Department and as the Coordinator of Marketing and Promotions for the University of Massachusetts Athletic Department. She graduated from Providence College in 2004 with a B.S. degree in marketing and an M.B.A. in 2006.
Email: jwhipple@nelligansports.com
DOMINICK FITZGERALD
Marketing Coordinator - University of Louisville
Dominick Fitzgerald from Lexington, Kentucky, is a recent graduate of the University of Louisville with a degree in Sports Administration. Dominick has been a volunteer intern with Nelligan Sports Marketing since 2003 and upon his graduation in May 2007 took the graduate assistant position of Marketing Coordinator. This past summer Dominick interned with the Denver Broncos in their sales division.
Email: dominickf@nelligansports.com
DIANA LEPORE
Marketing Coordinator - Princeton University
Diana LePore joins NSM as the Marketing Coordinator for Princeton University. She recently graduated from James Madison University with a Bachelor of Business Administration degree in Marketing. Diana interned at the JMU Athletic Marketing Department where she performed various tasks relating to day-to-day operations. She currently resides in Brick, NJ.
Email: dianal@nelligansports.com
LEE MARCELLO
Marketing Coordinator - Providence College/Brown University
Lee joined the NSM team in June 2008. He as an NSM intern at Providence College during the 2007-08 academic year. Lee received his B.A. in history and elementary education from Assumption College in 2006.
Email: leem@nelligansports.com
BRETT MOODY
Marketing Coordinator
Brett Moody started at NSM's Little Falls office in the summer of 2007 after interning at the Providence College office the previous summer. She currently is the marketing coordinator for various properties including Providence College and Fairfield University. She earned her B.A. in English and psychology from Williams College in 2007 and currently resides in Whitehouse, N.J.
Email: brettm@nelligansports.com
JEREMY WYNNE
Assistant Director of Finance
Jeremy Wynne is a 2006 graduate of SUNY Buffalo with a B.S. in Business Administration. He currently resides in Suffern, NY.
Email: jeremyw@nelligansports.com
ANTHONY EAGELTON
Account Executive
Anthony joined NSM in May 2008. Prior to joining NSM, Anthony was employed by Starcom Mediavest Group in New York City where he worked on Coca-Cola's national broadcast and digital advertising accounts. Anthony is a 2007 graduate of Rutgers University.
Email: anthonye@nelligansports.com
CHRIS KOMESHOK
Account Executive
Chris joined NSM in May 2008. He graduated from Rutgers University in May 2008. Chris interned with the Rutgers Athletics Marketing Department in Fall 2006, as well as NSM during the 2007-08 school year.
Email: chrisk@nelligansports.com
KYLE ROEDER
Account Executive
Kyle joined the NSM team in June 2008. He is a graduate of Lafayette College with a B.A. in economics and business. While at Lafayette, Kyle played four years of varsity football, during which time Lafayette won three Patriot League championships and Kyle was voted 2007 Lafayette Offensive Player of the Year.
Email: kroeder@nelligansports.com
