Orlando, FL — Florida Citrus Sports and Nelligan Sports Marketing have announced a long-term agreement which will allow NSM to manage its sponsorships and marketing rights for the various events it serves, particularly the Capital One Bowl and Champs Sports Bowl.

FCSports is a not-for-profit membership organization dedicated to increasing community spirit and pride, promoting tourism, stimulating economic development and ultimately benefiting charities, educational institutions and the quality of life in Central Florida through its four signature events: the Capital One Bowl, which features a matchup between the SEC and the Big Ten; the Champs Sports Bowl, featuring a matchup between the ACC and the Big Ten; the Spherion Orlando Citrus Parade presented by Delta Air Lines; and the OUC Half Marathon and 5K.

"We are excited to begin our partnership with FCSports," said NSM's Executive Vice President Mike Palisi. "Both the Capital One Bowl and Champs Sports Bowl consistently feature some of the country's top college football teams, which offers sponsors a prime opportunity to reach a large audience not just in Florida, but nationally as well. In addition, Steve Hogan, his team and the incredible network of dedicated FCSports board members and volunteers, have created valuable year-round exposure and entertainment opportunities for the corporate sector"

"NSM has a strong history of creating mutually beneficial partnerships for its clients," said FCSports Executive Director Steve Hogan "We're looking forward to increasing exposure for all of our events, in turn raising money for our charitable endeavors. NSM's track record of success in generating corporate revenue and its commitment to a philosophy of partnership were vital in our decision to work with them. We look forward to a successful relationship for many years."

Nelligan Sports Marketing, Inc. provides sales and marketing expertise for sports properties worldwide. NSM is dedicated to building long-term relationships with clients through exceptional management of the properties represented and by maximizing revenue growth through their corporate relationships. NSM represents some of the elite college properties, including the Pac-10 Conference, the Horizon League, Colorado State University, Eastern Michigan University, Fairfield University, Florida Atlantic University, Indiana State University, University of Louisville, Marquette University, Middle Tennessee State University, Newberry College, Princeton University, Providence College, Rutgers University, West Virginia University, University of Wisconsin at Green Bay, Wright State University and the Colonial Athletic Association and its twelve (12) member institutions. For more information about Nelligan Sports Marketing, please visit www.nelligansports.com.