NSM has achieved a great deal in a very short period of time. They have completely restructured our marketing and corporate sponsorship program at the U of L, increasing the individual investment levels of partners and generating incremental revenue while providing greater value and equity to our corporate partners. Additionally, they have increased our corporate sponsorship revenues from approximately $1 million to in excess of $4 million in the first year.

I am totally confident in NSM's ability to increase any institution's exposure and revenue opportunities. I feel very strongly about this company and the job they are doing for the University of Louisville.

Tom Jurich
Vice President
Director of Athletics,
University of Louisville

Nelligan Sports Marketing

The Horizon League

Quick Facts:

  • The league was formed in 1979 as the Midwestern City Conference and was renamed the Horizon League in 2001.
  • Nine (9) member institutions from five (5) states (Illinois, Indiana, Michigan, Ohio, and Wisconsin)
  • The Horizon League offers 19 championships (nine (9) men's sports and 10 women's sports)
  • It enjoys NCAA automatic qualification in baseball, men's basketball, women's basketball, men's golf, men's soccer, women's soccer, softball, men's tennis, women's tennis and women's volleyball
  • Horizon League media markets, including five of the nation's top 35 in Chicago, Detroit, Cleveland, Indianapolis, and Milwaukee, cover more than nine million television households and encompass nine percent of the country's television audience.
  • The Horizon League is the host conference for the 2009 NCAA Men’s Basketball Regional Championship Finals and the 2010 NCAA Men’s Basketball Championship Finals.

For information regarding advertising and corporate partnerships please contact:

Nelligan Sports Marketing
Phone: (973) 812-5900

A partnership with the Horizon League offers significant regular season and conference championship marketing and advertising opportunities involving the league and all of its nine member institutions. These opportunities include in-game radio broadcasts, arena signage, Internet, program advertising, in-game promotions, on-site event tabling, and product sampling.

Additional benefits include:

  • Category exclusive right to use the Horizon League name, logo, and trademarks in consumer and business-to-business promotions, as well as all advertising and marketing efforts
  • Category exclusive right to use Horizon League Championship event tickets in sweepstakes, contests and giveaways
  • Unique hospitality and marketing events

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